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Author Archives: admin
Brand Reputation Insurance Gaining Popularity
For most companies, reputation account for up to 70% of its value. 90% of consumers research companies online before doing business with them. If a company’s reputation takes a nose dive online, it has a real chance of going out … Continue reading
Posted in Brand Reputation Management, Corporate Reputation Management, Crisis Management, Reputation Risk Management
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Google’s Webspam Report, Possible Help For Your Online Reputation
Google launched a new Webspam report page inside Webmaster tools that takes reporting spam further than its normal reasoning, which was webmasters that were purposely deceiving search engines to rank their site for highly competitive keywords.
The Reputation Killer – Communications Decency Act Infographic
We designed the infographic below to outline the Communications Decency Act, which section 230 is what free’s website owners from the liability of someone using their site to slander other companies online.
Google+ and Its Impact On Your Reputation
Google has been trying to make a significant impact on the social space for quite some time. Facebook, Twitter and Yelp are beating them on social reviews and they are trying to use their dominance as a search business to … Continue reading
What you need to know about Google Suggest
Early this month we talked about some news that Google removed “Scam” as an auto-suggestion in its search suggestion tool. It looks like we all celebrated too early because it is back in the suggestion box. If you do not … Continue reading
Google Suggest – Scam, Complaints, Rip Off – ancient history (so far)
It looks like Google has finally done the right thing and removed suggestions for Scam, Complaint and Rip Off. This is amazing news and something that Google has been given a lot of grief on for a very long time. … Continue reading
California’s SB 1411 – new regulation to help your Reputation
California took a huge step today rolling out an SB 1411, an anti-impersonation law. It makes it a crime (albeit just a misdemeanor) to state you are someone who you are not online. In our opinion, this law is a … Continue reading
Google Suggest + Google Instant = Bad For Reputation
Google instant has had a profound impact on your reputation. If you are a company with any volume at all, it is likely that you have something out there that is bad about your reputation. The problem now with Google … Continue reading
Google Instant’s Impact on SEO
The new Google technology that serves up searches while you type is all the talk around town right now. The question the Reputation Management industry has to ask is what impact will it have on the search results of brands … Continue reading
The Power of Search Engine Reputation
If negative content is published about you, your company, your products or your services, it can reach the first page of search engine results when people search for your brand name. Of course, your Web site will also appear in … Continue reading